Ads work when every dollar is tied to a real lead. We build and manage campaigns across Google, Meta, TikTok, and YouTube, and we track them all the way to calls, forms, and booked appointments so you know what each channel actually produces.
Platforms we manage
- Google Ads: Search, Performance Max, and local campaigns for people ready to call or book
- Facebook and Instagram ads with Meta Pixel, Conversions API, and instant lead forms
- TikTok ads that reach new audiences with short-form video
- YouTube ads for awareness and retargeting past website visitors
Tracking comes first
Before any budget is spent, we confirm conversion tracking: GA4 events, Google Ads conversions, the Meta Pixel with Conversions API, and call tracking with a dynamic number on your website. Without it, platforms optimize for clicks instead of customers.
What gets optimized
How we manage campaigns
- Account and tracking audit. We check what is recording correctly and fix it before scaling.
- Campaign structure. Keywords, audiences, and budgets built around your highest-value services.
- Landing pages. Focused pages matched to each campaign so clicks turn into leads.
- Weekly optimization. Search terms, bids, creative, and budget moved toward what produces leads.
- Monthly reporting. Spend, leads, cost per lead, and call recordings where available.
Frequently asked questions
How much should I spend on ads?
It depends on your market and services. Many local practices start between $1,500 and $5,000 a month in ad spend. We recommend a budget during your benchmark based on real cost-per-click data for your area.
Do you charge a percentage of ad spend?
Management is a flat monthly fee at typical budgets. For larger budgets, management is priced as a percentage of spend. Ad spend is billed directly to your card by the platform.
Do I own my ad accounts?
Yes. Accounts are set up in your name, and you keep full access and all data if we ever stop working together.
Can you follow Google’s healthcare and legal ad policies?
Yes. We work with medical, dental, aesthetic, and legal advertisers and build campaigns within Google and Meta policies for those categories.
Wondering if your ads are working?
We’ll review your current accounts and tracking as part of a free marketing benchmark.