For many practices and firms, most new business starts with a phone call. Call tracking shows exactly where each call came from, so you can see which marketing is working and which is wasting money.
What’s included
- Dynamic tracking numbers on your website by traffic source
- Separate numbers for Google Business Profile, ads, and print
- Keyword-level tracking for Google Ads calls
- Call recording and transcripts where permitted
- Calls sent to Google Ads and GA4 as conversions
- First-time caller and missed-call reports
How it works
- Plan numbers. Which channels and locations get tracking.
- Install. Website script, number pools, and forwarding.
- Connect. Google Ads, GA4, and your CRM.
- Report. Calls by source every month.
Who it’s for
Any business where the phone is a primary lead source, especially those running ads.
Frequently asked questions
Will tracking numbers hurt local SEO?
Not when set up correctly. Your main number stays in your Google Business Profile listing, with the tracking number added as the primary and the original kept as an additional number.
Is call recording legal?
Rules vary by state. Recordings play a notice where required, and you can turn recording off for specific lines.
See where you stand
Our free marketing benchmark compares your website, rankings, and lead follow-up with your top local competitors.