Cosmetic surgery clicks are expensive, so every campaign has to be tightly focused and measured on consultations. We build Google Ads campaigns by procedure, follow healthcare ad policies, and track leads through to booked consultations.
How we manage plastic surgery ads
- Campaigns by procedure and location
- Ad copy that follows Google’s healthcare and restricted content policies
- Negative keywords that filter out price shoppers and irrelevant searches
- Procedure landing pages with consultation forms
- Call tracking and consultation reporting
- Retargeting for long decision cycles
Following up on long decisions
Cosmetic surgery leads often take weeks to decide. Ads work best paired with nurture workflows that keep your practice top of mind until patients are ready.
Frequently asked questions
Can we use before-and-after photos in Google Ads?
Google restricts some imagery in ads. Campaigns send visitors to your website galleries instead.
What is a realistic cost per consultation?
It varies widely by procedure and market. Your benchmark includes real cost-per-click estimates for your area.
See how you compare to competitors nearby
Your free marketing benchmark covers rankings, AI visibility, ads, website speed, and lead follow-up.